Managerial Economics, Sixth Edition | 
| Authors: Edwin Mansfield, W. Bruce Allen, Neil Doherty
Publisher: W. W. Norton
List Price: $135.00
Buy Used: $68.00
You Save: $67.00 (50%)
New (18) Used (36) from $68.00
Rating:  7 reviews
Sales Rank: 255383
Media: Hardcover
Edition: 6
Pages: 920
Number Of Items: 1
Shipping Weight (lbs): 3.5
Dimensions (in): 9.5 x 7.2 x 1.5
ISBN: 0393924963
Dewey Decimal Number: 338.5024658
EAN: 9780393924961
ASIN: 0393924963
Publication Date: December 2004
Availability: Usually ships in 1-2 business days
| |
| Similar Items:
|
| Editorial Reviews:
Product Description
Developed at the Wharton School, this textbook helps MBA students transfer economic principles to the business world, and presents tools for analyzing demand, consumer behavior, production, costs, market structure, pricing, and risk. The final section discusses public regulation, the patent system, foreign trade, and overseas plants. The sixth edit
|
| Customer Reviews: Read 2 more reviews...
 A significant improvement March 13, 2005
Ken Savage (London, UK)
5 out of 5 found this review helpful
I reviewed the 5th edition of this book and thought it was good. This sixth edition is significantly better and in my view is the top book in managerial economics. The authors are from the Wharton School of Business, one of the top ranked business schools in the world. They have designed the book to show the reader how to apply various concepts to real world applications.
In this edition, the authors have completely revised the chapters on pricing. The book covers both simple and sophisticated pricing models. The chapter on sophisticated pricing models (e.g., two part tariffs, bundling, price discrimination) is terrific and useful to both students and managers.
Other improvements include a brand new chapter on game theory and a new chapter on adverse selection. The chapter on game theory is well written and clearly illustrates important strategic principles. I tip my hat to the authors for providing the reader with a clear understanding of how the theory works and why it is important. The chapter on adverse selection is also well written.
I have looked at several books because I am trying to choose one for the course I teach. After reading this book I look no more. This is the best book for those who really want to understand how to use economics in the business world.
A new age economics book November 1, 2005
Economics book reviewer (New York, NY)
3 out of 3 found this review helpful
This book is leaps and bounds more impressive than most managerial economics books. The newest concepts in economics like auctions, moral hazard, sophisticated pricing and adverse selection are given full chapter treatments. Not only do the authors clearly explain these concepts, but they show how they are applied in the business world.
I was also impressed with their revised game theory chapter. Instead of the usual dry mathematical treatment, the chapter uses game theory to illustrate the importance of strategic principles. I found the chapter more helpful than any other treatment on game theory.
The authors are professors at The Wharton School and use the book in their class. I can see why Wharton is a top ranked business school. Their students definitely have an advantage in learning from this book.
Wharton Rules September 8, 2005
Flavio F. Izar
1 out of 2 found this review helpful
My first reason to buy this book is that i always felt a lack of knoledge in general economics, than you must consider the autors. Its easy to read and interesting. Full of examples and written in a way that teach you.
For me its one of the best books i ever read.
I love it.
hip business economics May 16, 2006
HipMBA (NYC)
1 out of 1 found this review helpful
This is not your average dry and boring managerial economics book. The writing is great, it covers all the major topics, and there are plenty of real life applications. THIS BOOK ROCKS.
 Managerial Economics Text book November 3, 2006
Sang Woo Kim (Gainesville, FL)
1 out of 1 found this review helpful
It was the text book of this course.
It's not really needed to buy it to catch up with this course,
but this book has good samples and cases to read.
|
|
|
